Pioneers or Latecomers: A Timeline of E-Bike Market Entries

As an avid e-biker, I’ve always been curious about the origins of various e-bike brands. The e-bike market is quickly expanding, and it seems like every year there are more and more companies introducing an e-bike. Some are new direct-to-consumer companies, while others are traditional bike manufacturers that are adding an e-bike product line. This made me wonder: which of these companies have been pioneering the e-bike revolution from the very beginning, and which are newcomers with potentially less experience? I knew I couldn’t be the only one asking these questions, so I decided to share what I’ve found here.

The table shows the hours spent on online research and cold-email outreach to companies when information was not readily available. It includes the company name, the year they introduced their first e-bike, and the year they were founded. Sources can be found at the bottom of the table.

This timeline not only sheds light on the origins of well-established brands but also provides valuable context for evaluating the production quality and expertise of newer companies in the market. As you explore this table, I hope it gives you a bit more insight into the evolution of the e-bike industry and helps you make informed decisions as you navigate the ever-growing landscape of e-bike options. Happy riding!

Note: this table is my first pass, it’s not comprehensive. If you want to help contribute to the table, send me an email ([email protected]) with the brand and dates. Be sure to include sources.

Company NameFirst Introduced an E-Bike ModelFoundedSource(s)
Gazelle200518921,2
Stromer200920093
Specialized200919744
Juiced Bikes201020095
Urban Arrow201020096,7
EVELO2012201234
Riese and Müller201219938
VanMoof201320099,10
Tern2014201111,12
Rad Power Bikes2015200713
Yuba2015200614
Cannondale2015197115,16
Ride1UP2018201817,18
Madsen2018200819
Priority Bicycles2018201220,21
Cowboy2018201722,23
Wing Bikes2019201824
Lectric2019201925
Aventon2019201326,27
Surly2019199833
REI Co-Op2020193528
TenWays2021202129
Vvolt2021201930,31
Serial 12021202032
A Timeline of E-Bike Market Entries

Sources

  1. https://en.wikipedia.org/wiki/Gazelle_(bicycle_company)
  2. https://www.gazellebikes.com/en-us/blog/history-of-gazelle
  3. https://www.stromerbike.com/en/company/milestones
  4. https://www.specialized.com/us/en/electric-bikes
  5. https://www.juicedbikes.com/pages/about-us
  6. https://newwheel.net/pages/urban-arrow
  7. https://urbanarrow.com/about-us/
  8. Per email correspondence with PR contact for RM
  9. https://vanmoofer.com/timeline.html
  10. https://newatlas.com/vanmoof-10-electrified-bike/27888/
  11. https://www.forbes.com/sites/carltonreid/2019/05/29/tern-folding-bike-launches-with-automotive-style-secrecy-apple-style-availability
  12. https://www.ternbicycles.com/en/news/releases/2014/08/compact-portable-and-electric-tern-extends-link-lineup-first-electric-folding
  13. https://radpowerbikes.com/pages/about
  14. https://bikeportland.org/2015/05/12/first-look-yubas-new-spicy-curry-electric-assist-cargo-bike-143114
  15. https://en.wikipedia.org/wiki/Cannondale
  16. https://www.cannondale.com/en-us/owners-manuals/electric
  17. https://ride1up.com/about-us/
  18. https://bikeindex.org/bikes/503456
  19. Per email correspondence with Madsen
  20. https://electrek.co/2018/11/01/priority-embark-electric-bicycle/
  21. https://en.wikipedia.org/wiki/Priority_Bicycles
  22. https://cowboy.com/pages/careers
  23. https://bestebike.net/en/cowboy-e-bike/
  24. https://www.bicycle-guider.com/brands/wing-bikes-review/
  25. https://electrek.co/2020/05/23/the-story-lectric-ebikes-lectric-xp-founders/
  26. https://www.bicycleretailer.com/industry-news/2021/10/29/aventons-next-step-highly-automated-us-e-bike-factory#.Y8MBqezMI-Q
  27. https://www.forbes.com/sites/dalebuss/2021/10/31/aventon-bikes-founder-zhang-enjoys-democratizing-his-favorite-pursuit/?sh=7d934c3b123e
  28. https://www.cyclevolta.com/story/recreational-ebikes/reis-co-op-cycles-brand-releases-its-first-ebikes/
  29. https://www.so-pr.com/2022/07/tenways-the-accessible-e-bike-for-everyone/
  30. https://bikeportland.org/2021/06/03/new-portland-based-e-mobility-company-vvolt-launches-line-of-electric-bikes-333227
  31. https://www.bicycle-guider.com/brands/vvolt-bikes-review
  32. https://www.engadget.com/harley-davidson-ebike-serial-1-reveal-192548936.html
  33. https://surlybikes.com/blog/big_easy_introduction_spewage
  34. https://evelo.com/pages/company-timeline

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